How to Manage Hyperpalatable Foods

The trick to knowing when they should be going

Developing strategies to manage the intake of hyperpalatable foods has one of the highest ROIs for nutrition management. Making progress here, without doing anything else, can lead to big results for many people.

What is a hyperpalatable food?

Hyperpalatable foods are those that once you start eating, you find it very hard to stop. They are the foods that when the packet opens, it never closes until ending up in the bin.

Hyperpalatable foods vary for everyone, but they commonly include things like chocolate, lollies and chips, or other combinations of fat, salt and sugar.

What’s interesting about hyperpalatable foods is how specific they can be. Someone might be able to have two pieces of dark chocolate with their evening tea and be done with it. But if they have two pieces of milk chocolate, they are back at the cupboard every five minutes until the packet is gone.

What’s the problem with hyperpalatable foods?

The issue is that hyperpalatable foods are very hard to stop consuming once underway, which leads to significant energy intake.